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Sociology · Level 2 · Intermediate

Lost Letter Measure of Variation in Altruistic Behaviour in 20 Neighbourhoods

Holland J, Silva AS, Mace R (2012). PLOS ONE. doi:10.1371/journal.pone.0043294 · CC BY 4.0

Step 1 of 2Read the paper

Are people in some neighbourhoods more willing to help a stranger than others? Researchers dropped stamped, addressed letters on the pavement in 20 London neighbourhoods with very different income levels, then counted how many were posted back, and used regression to see which neighbourhood features predicted a letter being returned.

Read the paper below Free to read · the full paper is on this page

How to read it

  • The last paragraph of the Introduction lists the prediction and every other variable tested.
  • In Methods, note how many letters were dropped, where, and what was kept the same for every letter.
  • Table 1 is the heart of the paper: read each odds ratio together with its 95% confidence interval.
  • The Discussion explains why poverty and crime cannot be separated; read it before judging the conclusion.
Full paperCC BY 4.0 · shown here under its open licenceOpen PDF (opens in a new tab)Original publisher page (opens in a new tab)
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Step 2 of 2Take the test

15 questions · about 40 minutes including reading · pick an answer to see straight away if it’s right. Nothing is saved.

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Paper: Holland J, Silva AS, Mace R, PLOS ONE (2012), licensed CC BY 4.0. Summary and questions are Research Nest’s own; read the original for the full study.

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